The URL parameter that gives you classic Google search results without AI.
udm=14 is the URL parameter that selects Google's Web
filter — the classic list of links, without the summary blocks above it.
The distinction that matters, and that most write-ups skip: Google documents the
filter, not the parameter. Its help page describes the Web filter
as one that
displays only text-based links without features like AI Overviews
, and
states in the same place that
AI Overviews are a core Google Search feature, like knowledge panels
and that features cannot be turned off
(Google Search Help,
read 2026-07-25). So udm=14 is not an off switch. It is a way of
asking for a documented mode, on every individual search, without clicking.
What udm abbreviates is not published by Google, and guesses about it
are just guesses. What is observable is that 14 is the value Google's
own interface uses for the Web filter.
When Google added the "Web" filter tab to search results (as an alternative to "All", "Images", "Videos", etc.), users noticed that clicking it changed the URL. The parameter udm=14 appeared.
Tech-savvy users realized they could append this parameter directly to any Google search URL to bypass AI Overview and go straight to web-only results.
The discovery spread through:
A caution worth stating plainly, because it is usually omitted: this parameter is not documented by Google as an interface, which makes it an implementation detail rather than a promise. It has worked for a long time and it is the value Google's own UI sends, but “widely used and long-lived” is not the same as “supported”. Anything you build on it — a bookmark, a keyword search, a default engine — should be treated as liable to break without notice. The filter is the durable thing; the parameter is a convenient way to reach it.
Other udm values map to other filters. These are observed from
Google's own interface rather than taken from documentation, so treat them the
same way as udm=14 — useful, unsupported, and liable to change:
| Parameter | Filter | Description |
|---|---|---|
udm=2 | Images | Shows image results |
udm=6 | Videos | Shows video results |
udm=7 | News | Shows news articles |
udm=14 | Web | Classic links, no AI |
udm=28 | Forums | Shows forum discussions |
The udm=14 (Web) filter is the only one that actively removes AI Overview, making it the go-to for users who want traditional results.
Add &udm=14 to the end of any Google search URL:
Before:
https://www.google.com/search?q=best+laptops+2024 After:
https://www.google.com/search?q=best+laptops+2024&udm=14 Create a bookmark with this URL and use it as a search shortcut:
https://www.google.com/search?q=%s&udm=14 In most browsers, %s gets replaced with your search term when you use the bookmark as a keyword search.
Add a custom search engine in your browser settings:
https://www.google.com/search?q=%s&udm=14Then type g your search in the address bar to search without AI.
Don't want to think about parameters? These options apply udm=14 automatically:
Search on unslopsearch.com and the parameter is added for you. Set it as your default search engine and the address bar applies it to every search. To be exact about what that buys you: you land on Google's Web filter every time. It does not filter the pages Google returns, and no tool can promise results with no AI-generated content in them.
Try Unslop SearchInstall our Chrome extension to automatically add udm=14 to every Google search you make.
udm=14 is used by Google's own "Web" tab, it's unlikely to be removed. However, Google could change the parameter name in the future.udm=14 with other Google parameters like &lr=lang_en (language filter) or &num=20 (results per page).