What is udm=14?

The URL parameter that gives you classic Google search results without AI.

What udm=14 Does

udm=14 is a URL parameter that forces Google to display the "Web" tab results - the classic "10 blue links" style search results that Google used before AI Overviews.

Without udm=14

  • AI Overview at the top
  • Featured snippets
  • Knowledge panels
  • Video carousels
  • People Also Ask boxes
  • Mixed content types

With udm=14

  • Clean list of web pages
  • No AI summaries
  • No knowledge panels
  • No video carousels
  • Faster loading
  • Just links to websites

The parameter name udm likely stands for "User Display Mode" or similar internal Google terminology. The value 14 corresponds to the "Web" filter.

How It Was Discovered

When Google added the "Web" filter tab to search results (as an alternative to "All", "Images", "Videos", etc.), users noticed that clicking it changed the URL. The parameter udm=14 appeared.

Tech-savvy users realized they could append this parameter directly to any Google search URL to bypass AI Overview and go straight to web-only results.

The discovery spread through:

The parameter is not officially documented by Google but is stable because it's used by Google's own UI for the Web tab filter.

Other UDM Parameters

Google uses various udm values for different content filters:

Parameter Filter Description
udm=2 Images Shows image results
udm=6 Videos Shows video results
udm=7 News Shows news articles
udm=14 Web Classic links, no AI
udm=28 Forums Shows forum discussions

The udm=14 (Web) filter is the only one that actively removes AI Overview, making it the go-to for users who want traditional results.

How to Use It

Manual Method

Add &udm=14 to the end of any Google search URL:

Before:

https://www.google.com/search?q=best+laptops+2024

After:

https://www.google.com/search?q=best+laptops+2024&udm=14

Bookmark Method

Create a bookmark with this URL and use it as a search shortcut:

https://www.google.com/search?q=%s&udm=14

In most browsers, %s gets replaced with your search term when you use the bookmark as a keyword search.

Custom Search Engine

Add a custom search engine in your browser settings:

Then type g your search in the address bar to search without AI.

Make It Automatic

Don't want to think about parameters? These options apply udm=14 automatically:

Browser Extension

Install our Chrome extension to automatically add udm=14 to every Google search you make.

Third-Party Tools

Technical Notes

Next Steps